Job Description

Overview:

As the SEO and Content Specialist you will be responsible for developing and implementing SEO strategies creating engaging and optimized content and managing our social media channels. The ideal candidate will have a proven track record in improving search engine rankings driving organic traffic and fostering a strong online community through social media.

Responsibilities:

1. SEO Strategy: Develop and execute comprehensive SEO strategies to improve organic search rankings drive traffic and increase visibility on search engines.
2. Keyword Research: Conduct thorough keyword research to identify opportunities for content optimization and improve search engine performance.
3. On-Page and Off-Page Optimization: Implement on-page SEO best practices including meta tags headers and content optimization. Develop and execute off-page strategies to build quality backlinks.
4. Content Creation: Create high-quality relevant and engaging content for various digital platforms including blogs website pages and social media channels. Researching Solar trends and news in various jurisdictions to ensure content delivery is up to date and accurate.
5. Content Optimization: Optimize existing content for SEO ensuring it aligns with keyword strategies and meets search engine guidelines.
6. Social Media Management: Develop and execute social media strategies across platforms such as Facebook Twitter LinkedIn and Instagram. Create and schedule engaging content manage community interactions and analyze performance metrics.
7. Audience Engagement: Foster a sense of community and engagement on social media platforms responding to comments messages and facilitating conversations. With existing customers and manufacturers alongside target audiences for both.
8. Analytics and Reporting: Monitor and analyze website traffic SEO performance and social media metrics. Provide regular reports with insights and recommendations for improvement.
9. Stay d: Stay abreast of industry trends algorithm s and emerging SEO and content marketing best practices.