The Best Examples of Organisational Change: Examples from Industry Giants

Organisational change is a process that involves making significant changes to an organisation’s structure, culture, or processes. It can be a complex and challenging process, but it can also have significant benefits for organisations, including increased efficiency, improved performance, and a stronger competitive position.

In this article, we will explore some of the best examples of organisational change from industry giants, and how these changes have helped these organisations succeed.

Microsoft

In 2020, Microsoft announced that it was reorganizing its business into three main groups: Experiences & Devices, Cloud & AI Platform, and LinkedIn & Dynamics. The Experiences & Devices group includes the company’s Windows, Surface, and Xbox businesses, as well as its hardware and software products and services. The Cloud & AI Platform group includes the company’s Azure cloud computing platform, as well as its artificial intelligence and machine learning capabilities. The LinkedIn & Dynamics group includes the LinkedIn social networking platform, as well as the Dynamics business software products.

The reorganization was designed to better align the company’s resources and capabilities with its strategic priorities, including cloud computing, artificial intelligence, and LinkedIn. By organizing its business into these three main groups, Microsoft was able to focus on its core competencies and better serve the needs of its customers.

The reorganization also allowed for greater collaboration and innovation across the company, as employees were able to more easily share ideas and resources across business units. Additionally, the reorganization allowed for the growth and development of each business unit, as they were able to focus on their own specific goals and priorities.

Apple

Apple, the world’s leading tech company, has undergone several organizational changes in the past few years. In 2012, Apple replaced co-founder Steve Jobs with Tim Cook as CEO. This change was followed by a restructuring of the company’s executive team, which included the creation of a new executive role such as the Chief Design Officer and Chief Operating Officer. Apple also increased its focus on customer experience, including the launch of its retail stores and the AppleCare customer support system. In addition, the company invested in research and development, launching new products such as the Apple Watch and the iPad Pro. Finally, Apple has made significant investments in its supply chain, expanding its manufacturing capabilities and increasing its use of renewable energy sources. These changes have helped to make Apple one of the most successful companies in the world.

Walmart

Walmart, the world’s largest retailer, has undergone several organizational changes in the

past few years. In 2017, Walmart acquired Jet.com and made several changes to its organizational structure and management structure. The acquisition has resulted in a shift in focus from traditional retail operations to an e-commerce strategy. Walmart also made changes to its customer experience, such as introducing new store formats and introducing a new mobile app. Additionally, Walmart has made changes to its supply chain and logistics operations in order to improve efficiency and customer satisfaction. These changes have resulted in an increase in sales and market share for the company.

Amazon

Amazon, the world’s largest online retailer, has undergone numerous organizational changes in the past few years. In 2018, Amazon acquired Whole Foods which resulted in the formation of Amazon Fresh, a grocery delivery service providing food and household items. This change allowed Amazon to expand into the grocery delivery market, competing directly with other grocery delivery services such as Instacart and DoorDash.

In 2020, Amazon announced the launch of Amazon Prime Pantry. This new service allows customers to purchase food and everyday household items in bulk and have them delivered to their door. This change allowed Amazon to further expand its customer base by offering its customers convenience and value when purchasing everyday items.

In 2021, Amazon launched Amazon Pharmacy, a service allowing customers to purchase prescription medications online. This change permitted Amazon to enter the pharmacy market and compete with other online pharmacies such as CVS and Walgreens.

These organizational changes have allowed Amazon to expand its customer base and offerings, creating a one-stop shop for all its customers’ needs.

Tata

One example of organizational change in the Tata industry is the introduction of a new system of employee performance management. In 2016, Tata implemented a new system of performance management, called PERFORM, which was created to provide employees with a more comprehensive understanding of their performance and to provide better feedback and support for improvement. PERFORM is a more comprehensive system that uses an individual’s performance data from multiple sources, such as surveys, interviews, and 360-degree feedback from peers and managers, to create a comprehensive individual performance report. This report is used to assess an individual’s performance and also to provide feedback to help them improve further. The system also allows for more structured conversations between employees and their managers, so that they can better understand their performance and set goals for improvement.

IBM

IBM has undergone several changes over the past few years to remain competitive in the technology industry. In 2017, IBM announced a major transformation plan to focus on cloud computing, artificial intelligence, and data analytics. This resulted in the company shifting away from its traditional hardware and software business.

IBM has also restructured its operations to streamline its business and focus on high-growth areas. This included spinning off its hardware division, selling off some of its software divisions, and re-branding itself as a “cognitive solutions and cloud platform company”. IBM has also invested heavily in artificial intelligence and cognitive computing research to develop new products and services.

Conclusion

Overall, these examples demonstrate the importance of organisational change and the benefits it can bring. By recognising the need to adapt and change in response to market trends and shifts, organisations can successfully transform their businesses and emerge as leaders in their respective industries.


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